Understanding value at Woolworths

Specials are discounts off the shelf price for a short time. Specials include discounts like half price, 40% off and multi-buys.

Fresh Specials are great market prices on in-season produce that are always lower than the week before the Fresh Special started. 

                                                      

Lower Seasonal Price (such as a Lower Summer Price) is a seasonal price that is lower than the shelf price for the previous season and will stay at that low price for the whole season. Our Lower Seasonal Price products don’t go on special.

Everyday Low Price refers to a product that is set at the same Low Price every day for several months. It is often the lowest price product or has the lowest unit price within that category or brand. Our Everyday Low Price products don’t go on special.