The best price

We make sure we offer you, our customer, the best possible prices.

Our price promise – 'Low Prices You Can Count on, Every Day' is our commitment to you.

We check competitor prices and we constantly look for ways of saving money. We work with our suppliers to find more efficient ways to maintain the lowest possible prices, every day.

The Freshest food

Being the 'The Fresh Food People", we are committed to sourcing the best suppliers, food growers and farmers - so we can continue to provide you with consistently superior quality produce. This can mean delivering them from the farm to our stores within 24 hours! 

For our customer' peace of mind, we have also established the Woolworths Quality Assurance Program - which is our guarantee of freshness and superior quality. We work with our growers and suppliers to ensure that all fresh food supplied to Woolworths meets specific and rigorous quality assurance standards.

The friendliest service

We aim to always offer friendly, efficient service to help make shopping with us even more enjoyable and convenient.

To do this we provide a broad range of training and learning opportunities to help our staff to expand their knowledge and skills, so they can in turn offer you better service.

The community

We like to give back to our community by supporting children's hospitals, education and rural and regional Australia.

For many years, Woolworths has played a leading role in supporting a wide range of community groups, organisations and projects. Find out more

Healthy Living